Sales Development Programme
Scope
A spaced-learning 'open' programme for business people - at any level - who have responsibility for obtaining new business from new clients, new business from existing clients and who are responsible for client relationship management. Can be designed and delivered 'in-house' for teams of ten or more participants.
Entry Qualifications
- Document your own performance improvement goals and measures.
- Discuss and agree your performance improvement goals with your Internal Coach (your boss).
- Have regular contact with clients/potential clients with the possibility of obtaining new business.
- Need to build business by building relationships without recourse to 'high pressure' sales tactics.
Outcomes
Staff who are better 'assistant buyers': able to obtain higher levels of business by operating as a sustaining resource to their clients. Better organised, more focused relationship builders with measurably higher levels of sales.
"This course has helped me become more focused on my prime objective, i.e. increasing sales in my fledgling recent start-up business. It has given me 'The Track' which enables me to stay on course for the best outcome of my sales presentation" - John Talbot, Talbot Print Services, Preston
Logistics
- A seven weeks' Programme. One 'formal' session per week - usually early evening, usually at a public venue. Each session is approximately 3 hours' duration.
- A coaching and feedback session with you and your manager (usually at your place of work).
Graduation Conditions
A Diploma will be awarded at the end of the Programme provided the following conditions have been met:
- At least 6 out of 7 formal sessions and one coaching sessions attended.
- Demonstration of progress at work observed by both your Internal Coach and the Mentor Instruction Team.
- To have reported back on successul application of principles at each session attended (from Session Two onwards).
